Only someone with their head in the sand doesn't know what Nike single-handedly did to the shoe industry. You're not a sneakerhead at all if you haven't read and memorised every page of Phil Knights legendary Shoe Dog book.

Nike is responsible for some of the craziest culture wear, most amazing sports designs in shoes, clothing, apparel and even sponsorship and promotion of athletes world-wide like no other brand.

No serious sneaker lover doesn't have at least one pair of Jordans, TN's, Air Max's or Tailwinds.

We take our Nike game serious because we put more Nike's on more happy feet than anyone in Australia.